It’s hard to deny the exposure your company can receive by running a Groupon campaign. Thousands and thousands of potential customers receiving an email with your special, heavily discounted deal. And best of all you do not have to pay anything, you just need to honor the discounted price. Who wouldn’t want that exposure? The […]
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Do You Have a Referral Program That Actually Works?
Referrals are one of your best sources for new leads. In addition, they make great leads usually turning into sales. Your previous customer has already done most of the selling for you. However, many businesses do not have a formal referral program in place to actively seek out referrals. The majority of companies wait for […]
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What is Exceptional Customer Service?
Let’s first define exceptional customer service, which can sometimes be a hard thing to define. What is your definition of exceptional customer service? Mine is simple. “Do what you say you are going to do, when you say you are going to it. When the opportunity presents itself, go above and beyond the customer’s expectations.” […]
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