Archives for June 2011

Do You Have a Referral Program That Actually Works?

Referrals are one of your best sources for new leads.  In addition, they make great leads usually turning into sales.  Your previous customer has already done most of the selling for you. However, many businesses do not have a formal referral program in place to actively seek out referrals.  The majority of companies wait for […]

What is Exceptional Customer Service?

Let’s first define exceptional customer service, which can sometimes be a hard thing to define.  What is your definition of exceptional customer service? Mine is simple.  “Do what you say you are going to do, when you say you are going to it.  When the opportunity presents itself, go above and beyond the customer’s expectations.” […]

A Great Source of Additional Business

One of your best, and most overlooked, sources for additional business is your current customers. Everyone has heard the phrase it is cheaper to sell to your current customers than it is to acquire new ones, but are you doing everything you can to be in front of your current customers?  Are you utilizing direct […]